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NJ EITC Marketing Toolkit

Everything you need for the New Jersey Earned Income Tax Credit (NJEITC), all in one place.

It is estimated that roughly one-in-five New Jerseyans who qualify for the New Jersey Earned Income Tax Credit (NJEITC) don't apply for the refund. We created these marketing tools to make it easier for our valued partners - employers, government agencies, non-profits, and tax preparers – to join us in a concerted effort to raise awareness about the NJEITC.

Thanks to ongoing changes enacted by the Governor and the Legislature in recent years, more money is available to more people than ever before! In addition to offering one of the most generous state credits in the nation - 40 percent of the federal EITC – the minimum age eligibility was expanded from 21 to 18 AND seniors over age 65 without dependents.

The New Jersey Treasury Department and the Division of Taxation are committed to increasing awareness to ensure that this money makes it into the pockets of hard-working Garden State residents who earned it. We encourage you to use some or all of these outreach tools to help us meet this goal.

Press Release
Social Media - English


Are you an NJ resident who earns income? You may be eligible for the NJ Earned Income Tax Credit! Learn more at #NJEITC #YouWorkedForIt


Did you know? 20% of eligible NJ tax filers don't apply for the NJ Earned Income Tax Credit. Don't miss out this tax season! Learn more: #NJEITC #YouWorkedForIt


If you've filed for your federal EITC, claiming the NJEITC is a simple process. Check your eligibility now at . #NJEITC #YouWorkedForIt


With the NJEITC, Eligible taxpayers could receive up to $2,972 with three or more qualifying dependents or $240 without dependents. See how much you could receive at . #NJEITC #YouWorkedForIt

Last Updated: Wednesday, 03/06/24